Stylitics Launches New Suite of Look-Based Shopping Experiences for E-Commerce and Retail Brands
Stylitics Experience Studio offers fast and affordable outfitting and style advice programs at scale.
Las Vegas – Shoptalk – March 5, 2019 – Stylitics, the leading AI-powered visual merchandising and outfit recommendation platform for retailers, today announced the launch of the Stylitics Experience Studio, a suite of drop-in widgets and powerful APIs for large retailers to test and launch elevated omnichannel outfitting and styling programs – at a fraction of the cost and risk of in-house solutions. Stylitics is showcasing the Experience Studio at Shoptalk, March 3-6 at the Venetian in Las Vegas at booth #4018.The Stylitics Experience Studio provides “Shopify-style” ease of integration across all major e-commerce platforms and offers more than a dozen look-based shopping experiences including VisualOutfit Recommendations, Complete the Look, Shop the Model,Outfit Shops, Mix & Match, Gift Galleries, and Beauty Sets, among others.
All Experience Studio modules are responsive, customizable and optimized out-of-the-box for mobile, desktop, tablet and in-store displays. Stylitics APIs further extends outfitting experiences and content into channels such as display and retargeting ads, social media, and triggered or promotional email.
“We are delivering a fast, easy way for digital and e-commerce teams to launch beautiful, enterprise-ready shopping experiences without the burden of building it themselves,” said Rohan Deuskar, Founder and CEO, Stylitics. “We overcome the challenge retailers face of keeping up with technology innovations and costly investments and made it easy for them to implement, test and learn within days.”
Outfitting and look-based programs on average have proven to drive an increase of 1.8x in conversion rates, a 23 percent increase in UPT and a 21 percent increase in AOV. Recent research shows that outfitting and style recommendations are among the top performing personalization categories with more than 65 percent of shoppers saying it is the feature they interact with the most.
“As an organization, we are constantly looking for innovative and transformative ways our brands can connect with our customer,” said Joe Milano, SVP Digital at Calvin Klein. “Stylitics gives us the ability to scale up our outfitting and personalization efforts across channels in a visual and test-driven way.”