Fashion is still trying to recreate the Clueless closet. Can AI help?
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AI/ML
October 11, 2023

Fashion is still trying to recreate the Clueless closet. Can AI help?

Stylitics’ technology is leading the way to make Cher’s closet from “Clueless” a reality. Vogue Business talks to Stylitics Founder & CEO, Rohan Deuskar, and shares our vision of personalization.

In the canons of pop-culture fashion, the 1995 movie Clueless maintains an indelible hold. In the past year, designers Marc Jacobs, Christian Siriano and digital fashion’s House of Blueberry have all remade lead character Cher’s looks, with her yellow plaid skirt set even immortalised at the Super Bowl and in the metaverse.

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